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Business Credit Report
Contents I. Summary II. Registration IV. Shareholders/Responsible Authority V. Management VII. Operations VIII. Business Condition and Foreground X. Financial Standing XI. Major Indicators XII. Affiliated Companies All amounts in this report are given in Renminbi Yuan unless otherwise stated and in this report, the ¡°subject¡± means the ¡°Sample Cosmetics Co., Ltd.¡± I. Summary Name£º II. Registration Registered Office: III. History 1. Establishment Background The Foreign Sample Co., Ltd. is one of the world famous enterprises for manufacturing high-class cosmetic products. It is listed as the top four cosmetic company in the world. In the early 1980¡¯s, Foreign Sample Co., Ltd. began to cooperate with Beijing LL Company in the way of selling its advanced technology to it. Beijing LL Company was one of the early factories in China to produce and sell cosmetics. It is recognized by the state as a pillar enterprise in the national cosmetics industry. Based on more than ten years of technological cooperation, Foreign Sample Co., Ltd. and Beijing LL Company jointly established the Sample Cosmetic Co., Ltd. (SSS) in December 1991. The joint venture has adopted the advanced technology and scientific management for the production of popular and high quality cosmetics to meet the market demand both in China and abroad. 2. Development Dec.1991 IV. Shareholders/Responsible Authority
V. Management Position: Chairman of Board Position: General Manager VI. Administrative Structure
VII. Operation 1. Employees 2. Area 3. Main business 4. Primary Products
Now subject has about 200 types of products. 5. Purchase and Payment Terms
Among the 35% materials purchased in domestic market, there are parts supplied by the branches or offices of foreign manufacturers. In a word, there are about 80% materials imported from overseas. 6. Sales and Payment Terms
Auau branded products sells in North China a little better than in South China. The main reason lies in the fewer brands in north market. VIII. Business Condition and Foreground l Business condition 1.Brand Now subject and its brand, Auau, are famous in domestic market. The sales revenue of Auau products is among the top 3 in 90% retail shops. 2.Production organization The production is strictly designed according to sales demand. Each week, each counter reports its sales plan to its responsible office, and according to its inventories, the latter reports it to the headquarters in Beijing monthly. The report is the base of production. 3. Capacity of produce
4. R&D Subject has no independent R&D department. Sample Co., Ltd. in Japan set up a special department to development products in China to insure the technology and fashion of AUAU consistent with its headquarters. l Foreground 2001 is the 10 years anniversary of subject. Subject plans to carry out some new ways to develop. Firstly, it changed its image prolocutor. Secondly, it plans to speed the renovation of new products. The marketing ways and internal management is imported from Japan Sample, and will not changed in near future. To be a first-rate domestic enterprise with the top one market shares in the international cosmetics field is its goal. IX. Bankers
X. Financial Standing Data Source: Local ABIC 1. Profit & Loss Sheet
2.Balance Sheet Dec 31; RMB 1,000
XI. Major Indicators 1. Major Indicators
(Source: The Annual Report of Industry, 1999, State Statistical Bureau) Profit of Sales = Pre-Tax Profit/Sales Revenue Turnover of Total Assets = Sales Revenue/Total Assets Profit Return = Pre-Tax Profit/Total Assets Equity Return = Pre-Tax Profit/Equity Debt Raito = Total Liability/Total Assets Current Ratio = Current Assets/Current Liability Quick Ratio = Current Assets-Inventories/Current Liability Inventory Turnover Rate = Cost of Sales/Inventory Receivable Turnover Rate = Sales Revenue/Accounts Receivable 2. Financial Analysis l The profit gaining indicators is much higher than the average level in the industry, which shows its strong capacity of profit gaining. l The debt ratio is 25.68% in 2000, and the current ratio and quick ratio is good in both 1999 and 2000. The capacity of paying off debts is good. l The inventory turnover rate and receivable turnover rate is fair. XII. Affiliated Companies 1. Office (18) Tianjin, Shenyang, Changchun, Dalian, Zhengzhou, Nanjing, Shanghai, Fuzhou, Changsha, Hangzhou, Wuxi, Chengdu, Kunming, Wuhan, Jinan, Hefei, Chongqing, and Nanchang 2. Branch Beijing Shanghai 200020, China 3. Sister company Name: Shanghai 201203, China XIII. Field Enumeration Area: Subject is located in Beijing Economy & Technology Development Area. It is the first enterprise to be established in the Area. It is conveniently located next to Beijing-Tianjin highway, a mere ten kilometers from downtown Beijing. The company occupies 32,700 sq.m. The factory site is peaceful and capacious. XIV. Industry Overall The company belongs to the Daily used chemicals manufacturing sector. In this sector, there are 1197 producers, of which, 27.32% are of deficit enterprises. In 1999 sales revenue was 52,892,000,000. The average Pre-Tax Profit/Total Assets in this sector is 2.56%. 1.The Scales of the Industry: 1999, Unit: RMB1,000
2.Financial Standing 1999, Unit: RMB 1,000,000
Source: Industrial Annual Report 1999, the Statistical Bureau 3.Top five enterprises in the industry in term of revenue Unit: RMB 1,000,000
Source: Industrial database of ACMR. XV. Comments 1. Operation SSS is the first company invested by Japan Sample. As one of the leading companies in this field, Sample granted subject many advanced management experience and technology. The managers of subject are all experienced in this field, which is proved by the increasing sales and reasonable management system. There should be no big problem on management and operation in near future. Subject¡¯s management is strict and its distribution system is fairly reasonable. 2. Financial strength The net assets reached 220,000,000, and the debt ratio is below 26%. Subject has strong financial strength. Judging from the current ratio and quick ratio, the capacity of paying off debts short term is good. 3. Proficiency Since its establishment, the sales revenue of subject has been increased. Most of its major financial indicators are better than the average level of the industry, especially those of profit gaining. 4. Perspectives Subject kept consecutive two profitable years at a much higher rate than the average of this sector. It is a market with great potential in China. With the good image in domestic consumers, its sales revenue is expected to be increase more. Each subject will declare new products, which is an important and effective ways to attract consumers. Under the permanent policy of ¡°High quality, high service and high image¡±, subject keeps stable development in recent years. Subject has the potential to develop. XVI. Credit Rating
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